Studium Generale Eindhoven
Challenge: presenting a cultural program attractively to students at TU Eindhoven.
At every university in the Netherlands, a Studium Generale department is active. This is also the case at TU Eindhoven. Their task is to promote the social, intellectual, and cultural development of students. Specifically, they organize lectures, discussions, concerts, exhibitions, excursions, theater and film performances, and workshops.
Our task was to present this extensive and diverse program in such a way that students can quickly find what interests them, motivating them to attend activities and making it easy for them to purchase a ticket. This way, we make it as accessible as possible.