Question

The question of whether we could create a cool website turned out to be the beginning of a bigger issue. How do we position Jump XL appropriately with its own story and appearance? 

Approach

Together we aimed for a completely new strategy. The branding came with a new visual identity, including new photography and video. For the website, we provided a central CMS that connects more than 20 locations. 

Result

A recognizable branding that stands out and makes Jump XL a favorite among the youth. The decoration of the halls in the Netherlands, Germany, and France also makes this a project we look back on with pride.